maple-washing

Chinese meaning
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Example
They're navigating higher prices, "maple-washing," and dupes.
Source: Business Insider · 31 Aug 2026
Background ✎
Roots · etymology
仿 greenwashing(漂绿)造词,maple 代指加拿大
- maple(枫叶,喻加拿大)+ washing(仿 greenwashing 造词)
Collocations
- accused of maple-washing / maple-washing marketing

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maple-washing explainer clip
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